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NUTRO® Dry Cat Food Reintroduction



Question: What's happening with the varieties of NUTRO® cat food that had been unavailable?

Answer: Consumers are now able to purchase select varieties of NUTRO® NATURAL CHOICE® COMPLETE CARE® and NUTRO® MAX® CAT dry cat foods that were temporarily unavailable.

To show our appreciation for our loyal consumers, we will be offering discounts on those NUTRO® dry cat food products. Visit your favorite pet store today for more details.



Question: When will product be available for purchase again?

Answer: Consumers are now able to purchase select varieties of NUTRO® NATURAL CHOICE® COMPLETE CARE® and NUTRO® MAX® CAT dry cat foods that were temporarily unavailable.



Question: What happened to the NUTRO® NATURAL CHOICE® COMPLETE CARE® Kitten and Adult Oceanfish flavor products?

Answer: These products will return on September 1st as part of the NATURAL CHOICE® Cat brand relaunch



Question: I heard Nutro Products is offering consumers discounts. Is this true?

Answer: To show our appreciation for our loyal consumers, we will be offering discounts on select NUTRO® NATURAL CHOICE® COMPLETE CARE® and NUTRO® MAX® CAT dry cat foods. Visit your favorite pet store today for more details.



Why was product unavailable?

Answer: Nutro Products announced a voluntary recall of select varieties of NUTRO® NATURAL CHOICE® COMPLETE CARE® and NUTRO® MAX® CAT dry cat foods with "Best If Used By Dates" between May 12, 2010 and August 22, 2010. The cat food was voluntarily recalled due to incorrect levels of zinc and potassium in our finished product resulting from a production error by a US-based premix supplier.

Two mineral premixes were affected. One premix contained excessive levels of zinc and under-supplemented potassium. The second premix under-supplemented potassium. Both zinc and potassium are essential nutrients for cats and are added as nutritional supplements to NUTRO® dry cat food.



What is Nutro Products doing to make sure this does not happen in the future?

Answer: We continually enhance our ingredient quality and food safety program to ensure that it is state of the art within the pet food industry. This includes stricter quality checks for our suppliers, upgraded ingredient management in our factories, as well as more extensive testing of our inbound raw materials and finished products. Consumers can continue to have confidence in the quality and safety of our products.



Have there been any reports of cat illness due to the issue?

Answer: At Nutro Products, the safety and welfare of pets is our top priority. We are working diligently and on a case-by-case basis with consumers that have contacted us regarding possible pet illness in order to resolve this issue. We thank our loyal consumers for their support.



What products were affected?

Answer: Only the following products were affected, with "Best If Used By Dates" between May 12, 2010 and August 22, 2010. No other NUTRO® products were affected.



Dog Food WAS NOT affected

Food affected should have met the following criteria:

  • Product listed under MAX Cat Affected or Natural Choice Affected
AND
  • Product listed had a "Best By" or "Best if Used By" date between May 12, 2010 - August 22, 2010

Max Cat Affected
U.S.A/Canada Products - “Best If Used By Dates” between May 12, 2010 and August 22, 2010. (See below.)

Adult Roasted
Chicken *

UPC Code
0 79105 10228 5
0 79105 10229 2
0 79105 10230 8
 
Indoor Adult
Roasted Chicken *

UPC Code
0 79105 10243 8
0 79105 10244 5
0 79105 10245 2
 
Indoor Adult
Salmon

UPC Code
0 79105 10246 9
0 79105 10247 6
0 79105 10248 3
 
Indoor Weight
Control

UPC Code
0 79105 10249 0
0 79105 10250 6
0 79105 10251 3
* includes sample sizes of these products.      †includes bonus bags of these products.
 
Natural Choice Affected
U.S.A/Canada Products- “Best If Used By Dates” between May 12, 2010 and August 22, 2010. (See below.)

Adult Chicken * †

UPC Code
0 79105 20610 5
0 79105 20611 2
0 79105 20694 5
0 79105 20612 9
 
Kitten * †

UPC Code
0 79105 20607 5
0 79105 20608 2
0 79105 20695 2
0 79105 20609 9
 
Adult Ocean Fish †

UPC Code
0 79105 20622 8
0 79105 20623 5
0 79105 20698 3
0 79105 20624 2
   
 
* includes sample sizes of these products.      †includes bonus bags of these products.
 
05 12 10 12MAY2010 08 22 10 22AUG2010

 

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